Before I start any work, I take the time to get to know you and your business. Learning more about your audience, business model and goals will allow me to develop a completely customized search engine optimization strategy.
My Steps to work with you and your business:
Step One: I’m an experienced marketing consultant and i’m gonna work with you to define your digital marketing goals, developing an initial platform to start strategizing your SEO plan.
Step Two: By combing through your website, I gain a better understanding of the strengths and weaknesses of your current position. Using an extensive range of SEO tools, I identify and prioritize the elements of your website that will provide the most benefit.
Step Three: Auditing your competitors’ actions is a proven way to distinguish your unique value proposition. This also helps me highlight your business’ strengths while staying tuned to the competitive landscape of your industry.
Step Four: This critical phase involves an in-depth analysis of popular search terms, combined with insights on how your customers are searching. I analyze search volume, competition and opportunity through a host of keyword tools that allow me to uncover growth opportunities for your business and identify the terms that are most valuable for your growth.
Step Five: I’m also an SEO strategist. So, I’m gonna layout how your optimization plan will be implemented. This involves assigning proper key phrases to the appropriate pages on your site. This crucial step ensures your customers find you for when searching for terms relevant to your business, products or services.
Step Six: Utilizing my research and optimization map, I apply on-page optimization to your website. I keep track of all changes that I make, which helps me gauge the effectiveness of my plan.
Step Seven: I monitor how your site is performing by analyzing metrics collected via Google Analytics and Search Console. These insights not only show me how your site is performing, but can also open my eyes to new opportunities or identify failures. It’s not a crystal ball, but it’s pretty close!
Step Eight: Using site performance data, I modify my SEO plan and continue to improve your search engine optimization. Studying your analytics data allows me to make adjustments to your optimization and continue to convert visitors into customers.
Step Nine: With my content marketing services, I develop unique content targeted to engage your customers, and perform in the search engines.
Step Ten: I continue monitoring and reporting of your site’s performance routinely. This includes checking your analytics data along with your site’s overall health. This allows me to stay on top of your site’s positioning in the marketplace.
Which SEO Solution is right for you?
I slept on SEO for 5 years of my life and with that much experience, I know what I’m talking about when it comes to defining what searchers and search engines are looking for. Whether you’re a brand-new startup looking to establish a name, remedy dated optimization techniques, or boost your established website’s performance, I provide the tools, experience and knowledge you need in your corner to grow your business.
1. Local SEO Services
Local Optimization: Search engine optimization strategically targeted towards the audience in your community. From on-page SEO to local business schema markup, I drive customers in-store and online.
Content Creation: Locally optimized content. I have a deep understanding of creating local content that connects with your customers.
Landing Pages: Creating a strong local presence starts with your website. I focus on developing websites that are structured to accommodate the needs of local searchers.
Google My Business: Optimize your Google profile for maximum exposure on the search results page and within Google Maps.
Reputation Management: What do customers think of you? Make sure you put your best foot forward by balancing and monitoring your reviews across a host of sites. I will guide you through the process of cultivating positive reviews, and assist you in handling the inevitable negative ones gracefully.
Local Citations: Fix, create and clean up your local listings. Local directory listings (citations) play a major role in local search optimization; I will get your business listed in all of the necessary directories (70+) to improve your exposure.
Paid Advertising: Paid advertising can provide that extra push to dominate your local market. I have successfully managed hundreds of local campaigns from the ground up.
Schema Markup: English is great, but I can help translate your website content into a language that search engines will understand. Schema markup is a coding language I implement that clearly tells the search engines what your web content is about.
2.Technical SEO Services
Technical Site Audits: A deep-dive into your website’s technical profile. You can gain insights on the performance of your website while identifying opportunities for improvement by digging into your website’s technical details. I audit cover a host of vital checkpoints including: Crawl analysis, Robots.txt, Mobile performance, Crawl errors, Duplicate content, Image optimization, Internal link structure, Indexation, Site architecture, Accessibility, Page speed, Redirects, XML sitemap and Analytics.
Penalty Recovery: Have you been hit with a penalty? Whether you have been working with another agency that didn’t follow best practices, or you fell off the results page for unknown reasons, I have diagnosed and successfully recovered the reputation of countless websites throughout the years with Recovering lost traffic, Regain rankings and Preserve your reputation.
Website Migration: Growing businesses often evolve to new website platforms, domain names, or transition to a secure browsing experience (HTTPS). The migration process presents a host of potential complications that can hinder your site’s performance and cause your site to lose traffic. Proper execution of a site migration is critical to retain performance. I have successfully migrated thousands of websites. Benefits of contacting with me for your migration include: SEO advantages, Grow domain authority, Search performance, Grow mobile audience, Increased engagement and Secure browsing (HTTPS).
Speed Optimization: No one wants to … wait for a … slow … loading … website! If your website loads like a tortoise, a speed tune up can improve your search performance. Google has a history of rewarding websites that load quickly, particularly on mobile (AMP). Let me run a speed test on your site.
Structured Data Markup: Enhance search engines understanding of your site by implementing structured data vocabularies (schema.org). It helps define content on your website to aid the search engines’ understanding of important information. By utilizing structured data markup code (JSON-LD) on your site, I can trigger enhanced search results. Enhanced search results leads to increased visibility and improved click-through rates for your business.
Competitor Analysis: Understand your competitive landscape. I put on my investigator hat and scope out your competition. Using a host of SEO tools from my analysis tool belt, I dig deep into your competitors’ web presence. I gain insights on broad and niche competitors – both at the national and local levels – all while researching a myriad of checkpoints, including: Keywords, Rankings, Technical Profile, Social media campaigns, SEO u0026amp; PPC strategy and Backlink profile.
Image Optimization: The art and science of an optimized image. Users prefer a site with visuals: it makes content easier to digest, and – let’s face it – no one likes to stare at a big, daunting wall of text. However, if your images aren’t optimized, you’re not providing a great user experience. And we know Google doesn’t like that. I will take your images and optimize them for your users and Google’s enjoyment by Reducing load speed, Adding SEO value, Promoting visibility and Web accessibility.
Backlink Analysis: Backlinks play a vital role determining SEO performance. My backlink analysis provides a complete review of your backlink profile, identifying where links originate from and what pages they direct to. A complete backlink analysis uncovers link-building opportunities that serve as a starting point for an effective off-page search optimization strategy.
I primarily work with Google Analytics and Google Tag Manager and I give you full admin access directly from the source. I don’t hide behind an internal analytics solution that conceals reality or skews results. I give you results as they are – data you can trust and review yourself at any time. I provide ongoing reports with detailed explanations, bringing consistency to your team with transparent campaign performance. Basic analytics is included with all of my SEO services.
Google Analytics (GA): Dashboards, Reporting, Ecommerce Tracking and Data Analysis.Google Tag Manager (GTM): Tag Management, Event Tracking, Enhanced Performance and Added Flexibility.
User Behavior Data: Live User Recordings, Heatmaps, Scroll Maps and User Feedback.
Do you want me to do SEO for your website?
Actually you know what?! I think you don’t want it, YOU NEED IT!
Because, SEO is compulsory for every website.
So, what are you waiting for?
Text me as soon as possible!